We’ve already seen the sports sector in England leading the way by beginning to adopt innovative behaviour change approaches to increasing participation in sport. I’m excited about the opportunity that 2012 presents as a catalyst for a once in a generation step change in participation. Given levels of physical activity impact so many health outcomes, the prospect of significantly driving up levels of sports participation is a pretty big reason to feel optimistic.
Hazel Wilkinson

2 Notes/ Hide

  1. reasons2012 posted this